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More than 1000% growth in online bookings with RJ’s birthday campaign

Dec 17, 2017


Amman, Dec. 17, 2017 -- Royal Jordanian’s 54th anniversary online sales campaign that was launched on December 15, resulted in a tremendous increase in the number of online and mobile app bookings.

 

The fantastic, one day offer had a remarkable result – an increase of 1104% over the previous 24 hours online bookings.

 

Traffic on RJ’s website also increased by 151% over the regular daily visitors of RJ website, which also means enhancing RJ’s brand awareness to the public globally.

 

“Thank you, dear guests, for your trust and loyalty. You always give us another reason to keep offering super low tickets. This campaign, like all previous ones, shows that RJ knows how to stir customers' interest and cares to remain the No. 1 choice for its loyal customers, as well as to attract new ones.” RJ President/CEO Stefan Pichler said.

 

“Stay tuned, because we will be offering more great deals in the future,” he added.

 

The latest sales promotion applied to all RJ’s 44 global destinations, in both Economy and Crown Class cabin; travel validity is between January 15, 2018, and December 31, 2018. 

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